Offre d'emploi :


Client



Ageelink is an executive recruitment firm. We specialize in the web business and the customer relationship management. Our client, an international leader in the luxury industry, is looking for a:

Digital Director
Full time contract located in Paris

To support one of our top selling leather goods brand organization and the brand's B2C online presence.

Poste



Job Summary :
- Working closely with the Global Brand Director and reporting to the Global Head of Digital, you are responsible of designing and implementing the brand digital strategy, including positioning, content and touchpoint strategy and consumer journeys. You will be responsible for design global web assets such as brand website, mobile applications and global activation campaigns with selected agencies.

Strategy :
- Implement and coordinate the overall brand digital development strategy from a complete understanding of brand role and positioning and complete alignment with brand Marketing team
- Project Management :
- Brand digital assets development (website, mobile applications, social media content, services...) including selection and brief of our partner agencies. Drive the deployment of these assets in key CBUs (Country Business Units).
- Country Management :
- Country animation and coordination
- Drive best-in-class local multitouchpoint activations
- Performance :
- Define and drive KPIs able to demonstrate the efficiency of the implemented strategy and propose further enhancement in order to ensure growing consumer brand love
- Digital Innovation
- Constantly monitor digital market new trends in order to propose innovative ideas and projects able to increase consumer engagement
- Maintain close relationship and co-create with key CBUs to ensure full local relevancy of centrally designed assets. Support local teams in strategy implementation and design best-in-class local multi-touchpoints activations.
- Performance monitoring :
- Define and drive KPIs able to demonstrate the efficiency of the implemented strategy and propose further enhancement in order to ensure growing consumer brand love
- Digital Innovation
- Constantly monitor digital market new trends in order to propose innovative ideas and projects able to increase consumer engagement

Profil


Skills and Personnality

6/7 years of experience in digital management with an strong understanding of multi-touchpoint brand experience. You have a strong project management skills with an ability to influence and communicate effectively at all levels, with track record in building a vision and have strong ability in conceptual thinking and translating into actions (e.g. roadmaps, project management, trainings) in an international demanding environment. You have a customer focused orientation. You're interested in the luxury industry.

Languages : fluent in English.

If you think you're special, submit your application to Ageelink at team@ageelink.com

Informations :

Ref: DIGD.PAR.SIA.011017

Fonction : Direction

Secteur : Luxe

08 Oct 2018